Yes Bank digitises onboarding of credit card customers, BFSI News, ET BFSI

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YES BANK announced the implementation of TransUnion’s onboarding solution. This solution will enable YES BANK to onboard its credit card customers seamlessly, efficiently, and quickly.

The solution enables a digital, streamlined onboarding process that provides customers with the experience they want, such as fewer customer information fields to fill out, no physical paperwork, and a shorter time to complete the credit card application. Processing is now replaced with a completely digital process wherein a digital application link is sent to the customer.

Rajanish Prabhu, Business Head – Credit Cards & Merchant Acquisition, YES BANK, said, “YES BANK remains steadfast in its endeavour to provide customers differentiated and convenient banking experience – the implementation of TransUnion’s seamless onboarding solution reaffirms our commitment. This is in line with our focus on delivering the convenience of digital experiences that technologically savvy customers demand.”

Shaleen Srivastava, Executive Vice President and Head of Fraud, Solutions and Alternate Data at TransUnion in India, said: “TransUnion’s seamless onboarding delivers a full range of identity, fraud, decisioning and credit solutions through a single platform and API calls to make integration easy and convenient for the lender. Its flexible orchestration and plug-and-play offering enables customization to meet evolving business needs and will provide a competitive edge to the credit card customer onboarding process at YES BANK.”



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JPMorgan, others discuss issuing credit cards to people with no credit scores, BFSI News, ET BFSI

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– JPMorgan Chase & Co, Wells Fargo , U.S. Bancorp and other banks plan to share data on customers’ deposit accounts to extend credit to people who have traditionally been barred from getting them, the Wall Street Journal reported.

The plan, part of a government-backed initiative, will factor in information from applicants’ checking or savings accounts at other financial institutions to increase their chances of approval for getting credit cards, the report said on Thursday, citing people familiar with the matter. (https://on.wsj.com/3w3L6fK)

The move is aimed at customers who do not have credit scores but are financially responsible, the report said, adding that the lenders would consider applicants’ account balances over time and their overdraft histories.

The banks did not immediately respond to Reuters’ requests for comment.

The banks are discussing using credit-reporting firms, such as Equifax, Experian PLC and TransUnion , as well as fintech company Early Warning Services LLC, for this data sharing, the WSJ report said.

The new plan marks a significant contrast to the strategy generally adopted by lenders, who traditionally rely on credit scores to determine eligibility for a loan. Reforming credit scores is one of U.S. President Joe Biden’s many priorities as he tries to repair the financial wreckage caused by the COVID-19 pandemic.



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TransUnion CIBIL to now aid lenders with scoring new-to-credit customers, BFSI News, ET BFSI

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TransUnion CIBIL, launched CreditVision NTC Score, a credit scoring solution that will enable credit institutions to determine the eligibility of new-to-credit (NTC) customers who have never taken out a loan or a credit card from a bank or financial institution. TransUnion CIBIL, is a knowledge and insights company that maintains credit files of individuals and businesses which aggregates consumer borrowing. Over the last two decades, insights and solutions from TransUnion CIBIL have facilitated opening of 8.10 crore loan accounts of first-time borrowers.

TransUnion reported, credit institutions are often cautious when lending to NTC consumers as there is no credit history to assess their probability of default on the loan. CreditVision NTC incorporates an algorithm that employs an adaptive machine learning system to continuously track the behaviour of related data subjects to detect any significant changes in trends or variables. The score provided by Creditvision NTC ranges from 101 to 200, with higher values suggesting lower credit risk and a lower likelihood of the borrower defaulting. Only financial institutions and banks have access to this scoring model, which is used to measure the credit risk of NTC customers.

Rajesh Kumar, Managing Director and CEO TransUnion CIBIL, at the launch, said, “The majority of India’s population is under 40 years of age, and this group is most likely to approach banks and financial institutions for their first loan or credit card. To tap profitable growth and promote financial inclusion, lenders must investigate the unique potential of using data analytics and solutions to recognise and service the credit needs of this broad customer segment. We reaffirm our commitment to India’s credit industry with the launch of CreditVision NTC Score, which helps foster confidence in the lending ecosystem while enabling access to economic opportunities for deserving new-to-credit consumers.”



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