Tag: Rajanish Prabhu

Yes Bank digitises onboarding of credit card customers, BFSI News, ET BFSI

Banking & Finance

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YES BANK announced the implementation of TransUnion’s onboarding solution. This solution will enable YES BANK to onboard its credit card customers seamlessly, efficiently, and quickly.

The solution enables a digital, streamlined onboarding process that provides customers with the experience they want, such as fewer customer information fields to fill out, no physical paperwork, and a shorter time to complete the credit card application. Processing is now replaced with a completely digital process wherein a digital application link is sent to the customer.

Rajanish Prabhu, Business Head – Credit Cards & Merchant Acquisition, YES BANK, said, “YES BANK remains steadfast in its endeavour to provide customers differentiated and convenient banking experience – the implementation of TransUnion’s seamless onboarding solution reaffirms our commitment. This is in line with our focus on delivering the convenience of digital experiences that technologically savvy customers demand.”

Shaleen Srivastava, Executive Vice President and Head of Fraud, Solutions and Alternate Data at TransUnion in India, said: “TransUnion’s seamless onboarding delivers a full range of identity, fraud, decisioning and credit solutions through a single platform and API calls to make integration easy and convenient for the lender. Its flexible orchestration and plug-and-play offering enables customization to meet evolving business needs and will provide a competitive edge to the credit card customer onboarding process at YES BANK.”



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Yes bank rolls out wellness themed credit cards, BFSI News, ET BFSI

Banking & Finance

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YES,in collaboration with Aditya Birla Wellness Private Limited has launched ‘YES BANK Wellness’ and ‘YES BANK Wellness Plus’ credit cards with the aim of holistic health, self-care and wellness growth of the consumers.

Cardholders will be able to enjoy the complimentary health benefits by simply registering on the Aditya Birla Multiply App. The app will allow consumers to avail complimentary benefits such as annual health check-up, round the clock doctor or counsellor helpline, in-studio or home-based workout sessions, personalized diet plans, among others.

Rajanish Prabhu, Business Head – Credit Cards and Merchant Acquisition, YES BANK, says, “As we adapt to the new normal, prioritizing the health and well-being as individuals and that of our loved ones has become ever more important. This card has been designed keeping the holistic wellness needs of consumers in mind and it is a compelling value proposition.”

Key benefits of the YES BANK Wellness and Wellness Plus Card;

1. Wellness Credit Card

  • Priced at Rs 1,999 a year, the Wellness card will offer 20 Reward Points on Pharmacy spends (every Rs 200),
  • 4 Reward Points on other spends (every Rs 200), along with complimentary annual preventive health check-up (25 parameters).
  • 6 complimentary fitness session per month: options like Gym, Yoga and Zumba. The card will also offer unlimited doctor consultations on call, and free online consultations across medical specialities.

2 . Wellness Plus Credit Card

  • Priced at Rs 2,999 a year, the Contactless payment Wellness Plus card will offer 30 Reward Points on Pharmacy spends (every Rs 200), 6 Reward Points on other spends (every Rs 200).
  • Complimentary annual preventive health check-up (31 parameters), and 12 complimentary fitness session per month: options like Gym, Yoga and Zumba.
  • It will offer unlimited Doctor consultations on call, Diet Plans according to the cardholder’s goals, and free online consultations across medical specialities.
  • Cardholders will also get domestic airport lounge access (2 visits per quarter).

The bank says as consumers face new realities of home-schooling of children, working from home, and lack of physical contact with loved ones and colleagues, this innovative step will encourage and promote self-care, mental and physical well-being. The cards also offer benefits like annual complimentary preventive health check-up, on-call consultation with Doctors, Specialists, Counsellors and Nutritionists, etc.



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