HDFC Bank aims to regain cards market share in 3-4 months

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Also, there is a larger 60 million-strong base available for customers who are sort of keen on taking credit cards.

HDFC Bank is aiming to hit the credit card issuance run rate it had just prior to the embargo issued by the Reserve Bank of India (RBI). It plans to recover its market share in cards outstanding over the next three-four months, the bank said on Monday.

Parag Rao, group head – payments, consumer finance, digital banking & IT, HDFC Bank, said in November 2020, the bank had hit a run rate of incremental issuance of over 3 lakh cards per month. “So, in a quarter, we plan to hit that milestone and post that it would be half a million cards a month which we expect to happen over the next two quarters. Over the next three to four quarters, our clear aim is to regain the market share (by number of cards) which we have lost and are pretty confident with the plan we have in place,” Rao said.

According to a recent report by Motilal Oswal Financial Services, HDFC Bank has lost nearly 0.6 million cards since the date of the embargo in December 2020. On the other hand, ICICI Bank, SBI Card and Axis Bank added around 1.3 million, 0.75 million and 0.3 million new cards, respectively, over the same period. ICICI Bank and SBI Card’s incremental market share rose sharply to 49% and 28%, respectively, during the period, the report said.

Prior to the ban, HDFC Bank held pole position in terms of both number of cards in force as well as card spends.

The bank’s open market strategy before the embargo was 15-18% of its total card base. With the increase in very selective strategic alliances, the share of open market customers could go up to 22-24% in the long run, Rao said. The strategy will still be to reach out to existing bank customers. “We will always have a set of pre-approved liability customers,” he added.

Rao said during the embargo, the lender looked at a number of issues, which customers were facing and took some commercial and technical decisions to make the experience simpler. The bank focused on its existing card portfolio, connecting with them and looking at detailed patterns of their spends.

Over the last eight months, HDFC Bank had been sourcing in excess of 4 lakh accounts every month and it sees that base as available for immediate sourcing. Also, there is a larger 60 million-strong base available for customers who are sort of keen on taking credit cards.

“So even within the bank’s internal base, we have a significant headroom to grow and that’s the reason I said our strategy will continue to be largely focusing on internal customers, customers who have a liability relation with the bank,” Rao said.

For the time being, all new credit cards issued by HDFC Bank will be on the Visa and RuPay platforms as MasterCard and Diners International are currently barred from issuing new cards.

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Lifting of ban on new credit cards partial relief for HDFC Bank

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Analysts viewed the development as a positive for the bank.

The lifting of the regulatory embargo on issuance of new credit cards by HDFC Bank will offer some relief to the lender ahead of the festive season. At the same time, the continuing bar on fresh digital launches and the ban on three-card networks may pose difficulties for the bank.

In a letter to HDFC Bank’s employees on Wednesday, managing director and CEO Sashidhar Jagdishan is understood to have said that the ‘rap on the knuckles’ from the regulator has made the bank reimagine its IT systems and processes and turbo-charge the speed of technology transformation.

“On Digital 2.0, the restrictions will continue till further review by the regulator. We shall continue to engage and ensure full compliance as we move forward,” Jagdishan said, adding that HDFC Bank will regain and grow its credit card customer market share and revenue market share in the time to come.

Analysts viewed the development as a positive for the bank. Motilal Oswal Financial Services (MOFSL) said in a report on Wednesday: “HDFC Bank typically adopts an aggressive stance during the festive season and offers various discounts on consumer durable products to drive spends and accelerated growth in consumer durable financing.” Therefore, the lifting of RBI restrictions before the festive season augurs well and the bank is likely to turn more aggressive on credit cards over the next few months.

In his letter to his colleagues, Jagdishan said in the coming months, HDFC Bank will aggressively go to the market with not just its existing suite of credit cards but also new offerings in the form of co-brands and partnerships.

As per the MOFSL report, HDFC Bank has lost nearly 0.6 million cards since the date of the embargo in December 2020. On the other hand, ICICI Bank, SBI Card and Axis Bank added around 1.3 million, 0.75 million and 0.3 million new cards respectively over the same period. “Therefore, other players such as ICICI Bank/ SBI Card have sharply ramped up their incremental market share at ~49%/~28% during this period,” MOFSL said.

On June 30, HDFC Bank had said it had acquired a significant number of customers on the liabilities and assets sides. It planned to continue with the strategy to target 75-80% of internal customers for the card base. These customers had been pre-approved and the lender had observed their behaviour for six months. Now that the ban on issuances has been lifted, these customers are likely to be issued new cards.

However, the Reserve Bank of India’s (RBI) ban on new card issuances by three-card networks may pose another challenge for HDFC Bank. A Nomura report dated July 15 said HDFC Bank has 60% of its card schemes tied to Mastercard, American Express and Diners Club International. The lender’s Millennia Prepaid Card, Regalia ForexPlus Card and ISIC Student ForexPlus Card were on the MasterCard network and fresh issuances in these categories may be affected.

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BIS, BFSI News, ET BFSI

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By Marc Jones

LONDON: Central banks and financial regulators urgently need to get to grips with the growing influence of ‘Big Tech‘, according to top officials from central bank umbrella group the Bank for International Settlements (BIS).

Global watchdogs are increasingly wary that the huge amounts of data controlled by groups such as Facebook, Google, Amazon and Alibaba could allow them to reshape finance so rapidly that it destabilises entire banking systems.

The BIS, in a paper led by its head Agustin Carstens, pointed to examples such as China where the two big tech payment firms Alipay and WeChat Pay now account for 94% of the mobile payments market.

China has already rattled its markets with a series of clampdowns https://www.reuters.com/world/china/no-gain-without-pain-why-chinas-reform-push-must-hurt-investors-2021-07-28 on top tech and e-commerce firms. Last November regulators torpedoed the public listing of Jack Ma’s fintech Ant Group and in the nine months since other tech giants and, lately, tutoring firms, have all faced scrutiny.

In many other jurisdictions too, tech firms are rapidly establishing footprints, with some also lending to individuals and small businesses as well as offering insurance and wealth management services.

“The entry of big techs into financial services gives rise to new challenges surrounding the concentration of market power and data governance,” the BIS paper https://www.bis.org/publ/bisbull45.pdf published on Monday said.

There was scope for “specific entity-based rules” notably in the European Union, China and the United States, it added.

“Any impact on the integrity of the monetary system arising from the emergence of dominant platforms ought to be a key concern for the central bank.”

Stablecoins – cryptocurrencies pegged to existing currencies such as Facebook’s Diem – and other Big Tech initiatives could be “a game changer” for the monetary system, the paper added, if the “network effects” of social media and e-commerce platforms turbo-charged their uptake.

It could lead to a fragmentation of existing payment infrastructures to the detriment of the public good. “Given the potential for rapid change, the absence of currently dominant platforms should not be a source of comfort for central banks,” the paper said.

It said they should anticipate developments and formulate policy based on possible scenarios where Big Tech initiatives are already reshaping payments and other parts of financial systems.

“Central banks and financial regulators should invest with urgency in monitoring and understanding these developments” it added. “In this way, they can be prepared to act quickly when needed.”



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HDFC Life Q1 net down 33%

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In comparison to Q1FY21, the company, a joint venture between HDFC Ltd. and Standard Life Aberdeen, clocked higher renewal collections, with 13th month persistency improving from 87% to 90%.

Private sector life insurer HDFC Life Insurance on Monday reported a 32.97% year-on-year fall in its standalone net profit to `302.35 crore for the first quarter this fiscal, against `451.09-crore net profit for the same period last fiscal, as it has created `700 crore of excess mortality reserve. During the quarter under review, the company’s new business premium stood at `3,767 crore, up 44% y-o-y, while renewal premium rose 20% y-o-y to Rs 3,889 crore.

Vibha Padalkar, MD & CEO, said, “Against the backdrop of disruption in business on account of localised lockdowns, and surge in cases during the second wave, we recorded 22% growth and market share of 17.8% in private sector in terms of individual WRP (weighted received premium). We clocked 40% growth in terms of value of new business and we achieved a new business margin of 26.2% in Q1.” Padalkar said the insurer’s product mix continued to remain balanced and its annuity business witnessed strong growth of 61% in first quarter.

In comparison to Q1FY21, the company, a joint venture between HDFC Ltd. and Standard Life Aberdeen, clocked higher renewal collections, with 13th month persistency improving from 87% to 90%.

“”In the quarter gone by, we witnessed a steep rise in death claims, with peak claims in wave 2 at around 3-4 times the peak claim volumes in the first wave. We paid over 70,000 claims in Q1. The gross and net claims provided for amounted to Rs 1,598 crore and Rs 956 crore, respectively,” Padalkar said, adding based on its current claims experience, the company set up an additional reserve of Rs 700 crore to service the claims intimations expected to be received.

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Indian Bank Q1 net triples to Rs 1,182 crore

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Chennai-based public sector lender Indian Bank on Monday reported a 220% jump in its net profit to Rs 1,182 crore in the first quarter of FY22, against Rs 369 crore in the corresponding quarter last fiscal. Total income stood at Rs 11,500 crore in Q1, registering a flat growth over Rs 11,447 crore in the year-ago period. The bank has attributed the stellar growth in bottomline to increase in non-interest income, decrease in interest expenditure and higher operational efficiencies.

Padmaja Chunduru, MD & CEO, Indian Bank, told mediapersons that after successfully completing the amalgamation of Allahabad Bank during the previous year, the bank is now reaping the synergy benefits. With the vaccination programme picking up and the economy expected to open up in the coming quarter, the bank is well-positioned to leverage the growth opportunities.

“The capital adequacy ratio of the bank was at 15.92 % giving comfort to bank in ramping up the business. Oversubscription of QIP in June adding Rs 1,650 crore to equity, was another testimony to ever increasing market trust in the strong fundamentals of the bank,” she said.

Net interest margin (NIM) improved by 51 basis points (bps) on quarter-on-quarter (QoQ) sequential basis. It stood at 2.85% for Q1FY22, against2.83% for Q1FY21. Non- interest income was up by 41% y-o-y and 8% QoQ. It stood at Rs 1,877 crore, against Rs 1,327 crore in Q1FY21, on account of higher recovery in bad debts and rise in forex income.

The bank has made improvement on asset quality by bringing down gross non-performing assets (GNPA) by 121 bps to 9.69% from 10.9%. The net NPA ratio also declined by 29 bps to 3.47% from 3.76% in June 2020 ended quarter.

The capital adequacy (CRAR) of the bank stood at 15.92% with 247 bps y-o-y increase. On a sequential quarter basis, it increased by 21 bps from 15.71% in Q4FY21. The tier-I CRAR was at 12.22% in June 21, against 10.47%, up by 175bps y-o-y. On a sequential quarter basis, it rose by 28 bps from 11.94% in Q4FY21. Domestic CASA deposits of the bank grew by 9% y-o-y while moderated by 3% QoQ and touched Rs 2,20,874 crore in Q1FY22. Share of CASA to total deposits was at 41% in Q1FY22, against 42% a year ago. Current account deposits grew by 18% and savings account deposits by 8% y-o-y.

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NIIT and Axis Bank partner to launch a Digital Banking Academy, BFSI News, ET BFSI

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NIIT Institute of Finance Banking and Insurance (NIIT IFBI) – a subsidiary of NIIT Limited, and Axis Bank, third largest private sector bank in India, have launched a FinTech Professional Programme under the Axis Bank – NIIT Digital Banking Academy.

The course is designed to build future ready FinTech Professionals for Axis Bank.

The FinTech Professional Programme is the first programme being launched under this Academy and offers graduates with 0-3 years of experience an opportunity to join Axis Bank as Deputy Manager (IT).

The programme is immersive in nature, where the learners perform tasks of similar complexity, as they would face in their role. Post successful completion of this 18-week programme, the candidate will be deployed at Axis Bank under any of the following FinTech roles:

Full Stack Developer

BA Product Owner

Infra and DevOps

Quality Assurance

Speaking on the launch Bimaljeet Singh Bhasin, President, Skills and Careers Business, NIIT Ltd., said, “At NIIT, we have been working with the Industry for close to four decades and are focused on delivering training programmes in line with the emerging talent requirements of the industry. We are delighted to launch a fresh batch of FinTech Professional Programme powered by Axis Bank. The programme is an initiative of ‘Axis Bank – NIIT Digital Banking Academy’, to create future-ready FinTech Professionals. Through this partnership, we look forward to contributing to the bank’s growth plans by creating industry ready FinTech professionals.”

For more information please visit: https://www.niit.com/india/graduates/banking-and-finance/fintech-professional-programme

This story is provided by BusinessWire India. will not be responsible in any way for the content of this article. (ANI/BusinessWire India)



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Airtel Payments Bank hopeful of break-even in FY22; logs surge in biz volumes amid pandemic, BFSI News, ET BFSI

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New Delhi: Airtel Payments Bank has seen a surge in business volumes in FY21 as lockdown curbs and migrants heading back to villages spurred new accounts as well as transactions, and the company is eyeing a break-even this fiscal, a top official said. Factors like growth in revenues, expanded scale of operations, and higher realisation per user from cross selling of products are expected to drive break-even in the current financial year.

The pandemic and subsequent lockdown curbs fuelled uptake as customers, both in rural interiors and urban cities, sought banking solutions closer home, opting for convenient and secure digital payment options. The bank witnessed a strong traction for its diversified product offerings such digital payments, money transfers, insurance, direct benefit transfer credits, Aadhaar-enabled payment system and collection management services.

A senior company official, who did not wish to be named, said Airtel Payments Bank is “confident” of a break-even this year, having reached the “right level of scale” with its large base of users.

A mail sent to the company did not elicit a response.

Meanwhile, the official said the company has build an adequate infrastructure, backed by investments in technology, to serve consumers and hence fixed costs and incremental investments are expected to remain in check.

The current user base of 5.5 crore reflects a large distributed cost base across customers for the company, the official said noting that the losses too have nearly halved in Q4 of FY21, compared to the year ago period.

Losses for full year FY21 were at about Rs 420 crore, while the fourth quarter losses stood at nearly Rs 70 crore. The company logged over 32 per cent growth in revenue at almost Rs 627 crore for FY21 from Rs 474 crore in previous fiscal.

COVID induced movement restrictions and curfews in different parts of the country had made it difficult for those living in villages as also migrants returning to their hometowns, to access conventional bank branches located some distance away to withdraw money.

Airtel Payments Bank – which has one of largest retail networks with over 500,000 neighbourhood banking points – saw marked increase in new accounts opening during the FY21, as transactions too rose, the company official said. At present, one in six villages in the country is being served by Airtel Payments Bank.

The company expects the digital payment momentum to continue, even accelerate in coming times, the official said.

Earlier this year, Airtel Payments Bank announced its customers will get an increased interest rate of six per cent per annum on savings account deposit of over Rs 1 lakh. The move, announced in May this year, followed Airtel Payments Bank becoming the first payments bank to implement an enhanced day-end savings limit of Rs 2 lakh, as per the Reserve Bank of India (RBI) guidelines. The interest rate is at 2.5 per cent per annum for a deposit up to Rs 1 lakh.



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Vodafone Idea lenders dial Finance Ministry, want relief for telco, BFSI News, ET BFSI

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A consortium of lenders to Vodafone Idea (Vi) has sought the finance ministry’s intervention to provide some relief to the cash-strapped operator, raising concerns over the telco’s survival amid dwindling cash balances.

The company’s shares plunged as much as 15% on the BSE Thursday, ending 8.8% down at Rs 9.07, after it announced a loss of Rs 7,000 crore in the March quarter on Wednesday.

The lenders’ move comes as the telco has written to the telecom department (DoT), pointing out that its fundraising talks have hit a wall because investors are wary of putting money into a sector hampered by “below-the cost” consumer tariffs. It has further said that it needs a year more to make spectrum payments of Rs 8,292 crore as it’s not generating adequate cash from operations and adjusted gross revenue (AGR) payments are siphoning away liquidity.

Banks remain Jittery

ET has seen a copy of the June 25 letter. “Last week lenders have written to the finance ministry and requested for relief, among which was deferment of spectrum dues,” said a senior bank official aware of the development. “Banks are a worried lot as they fear that no relief from the government could force the company into bankruptcy. They (Vodafone Idea) won’t be in a position to pay their dues.”

Lenders to the telco include IDFC First Bank, Yes Bank, IndusInd Bank, State Bank of India, Punjab National Bank and HDFC Bank, among others. “It is the policy of the bank not to comment upon individual account and its treatment,” an SBI spokesperson said. The other banks didn’t respond to queries.

Vodafone Idea lenders dial Finance Ministry, want relief for telco
Vi’s banks have been jittery for a while, fearing that the telco will fall behind on payments. As of last year, SBI had loaned Rs 11,200 crore to Vi, while PNB had advanced Rs 1,000 crore. Private banks led by IndusInd Bank (Rs 5,000 crore) and ICICI Bank (Rs 1,700 crore) are the other major lenders.

The company posted a loss of Rs 6,985.1 crore for the quarter ended March, wider than the Rs 4,540.8 crore loss in the October-December quarter, hurt by one-time expenses and continuing high depreciation, amortisation and finance costs and subscriber erosion.

Viability risks

The company again warned of risks to viability, which depends on raising funds, successful negotiations with lenders on continued support, refinancing of debt and monetisation of certain assets, among others. In the June 25 letter to DoT secretary Anshu Prakash, Vi flagged that the poor health of the telecom sector has been a deterrent in its efforts to raise Rs 25,000 crore via a mix of debt and equity, a plan it had announced last September.

“We are working on raising new funding for the last six months but the investors are not willing to invest in the company because they believe that unless there is significant improvement in the consumer tariffs, the health of the industry will not recover and they will incur a loss on their investment,” Vi said.



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Airtel Payments Bank launches gold investment platform in partnership with SafeGold, BFSI News, ET BFSI

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NEW DELHI: Airtel Payments Bank Thursday launched gold investment platformDigiGold’ in partnership with SafeGold, a provider of digital gold, as part of its growing bouquet of digital services,

The DigiGold investment platform will enable Airtel Payments Bank’s saving account customers to invest in 24K gold using the Airtel Thanks App, and they will also be able to gift DigiGold to their family and friends, who have a savings account with Airtel Payments Bank.

The gold purchased by customers is stored securely by SafeGold free of cost and can be sold through the Airtel Thanks app at any time conveniently, the payments bank said in a statement and added that there is no minimum investment value requirement and customers can start with as low as one rupee.

“DigiGold is the latest addition to our neo-banking proposition of simple, secure, and value-driven products. Our customers can now invest in gold through a seamless digital journey on our app. We also plan to introduce Systematic Investment Plans to enable customers to invest regularly,” said Ganesh Ananthanarayanan, Chief Operating Officer, Airtel Payments Bank.

“Gold has seen a resurgence over the past year as the instrument of the savings of choice, and we are proud to have partnered with Airtel Payments Bank to offer customers a range of digital gold-related products in the manner and value of their choice,” added Gaurav Mathur, MD, SafeGold.

Airtel Payments Bank recently increased its savings deposit limit to Rs 2 lakhs in line with RBI guidelines. It now offers an increased interest rate of 6% on deposits between Rs 1-2 lakhs.



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ICICI Bank launches digital service ‘Merchant Stack’

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The lender also aims to provide value-added services like alliances with major e-commerce and digital marketing platforms for expansion of online
presence.

ICICI Bank on Thursday launched digital platform ‘Merchant Stack’ to target over 2 crore retail merchants in the country. The platform enables merchants to meet their banking requirements amid the Covid-19 pandemic.
The main features include instant credit facilities, zero-balance current account and digital store management, among others.

The bank also said the credit limit for customers will be dynamic, based on the available digital data.
Anup Bagchi, executive director, ICICI Bank, said, “There are over 2 crore merchants in the country with approximately $ 780 billion in value of transactions in 2020. They are expected to grow rapidly in the coming years.”

The bank has thus launched the ‘Merchant Stack’, which most importantly offers a range of ‘contactless’ banking services, providing safety to merchants and their customers alike, he added.

Retail merchants can avail of these contactless services, without visiting the bank’s branches, at a time when people are advised to stay home and maintain social distancing. They can avail of these facilities instantly, on InstaBIZ, the bank’s mobile banking application for businesses. The lender also aims to provide value-added services like alliances with major e-commerce and digital marketing platforms for expansion of online
presence.

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