Which is better for you?, BFSI News, ET BFSI

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Up until a few years ago, buy now, pay later meant using one’s credit card for purchases. However, in the past few years, we have seen banks, e-commerce companies and even fintech players offer schemes for shoppers called Buy Now, Pay Later (BNPL). The BNPL is a financing option that allows shoppers to make purchases and pay for them at a future date with an interest-free period.

So, how does buying something using a credit card differ from using the Buy Now, Pay Later Scheme? Which one is the more cost-effective method of financing purchases? Read on to find out.

Where BNPL is similar to the credit card
Just like credit cards come with interest-free credit period, most of the BNPL lenders also offer credit free period on these schemes. A credit card gives you the option to convert your purchase into equated monthly instalments (EMIs) spanning over several months, mostly up to 12 months (sometimes for longer, like three years). Similarly, you can also get this facility to covert the payment into EMIs (often for a short period) from BNPL lenders at the time of purchase. There are alsoBNPL lenders that offer the option to pay through EMIs for longer tenures like 3 months to 12 months. However, do keep in mind that not all BNPL lenders offer the option to convert the payment into EMIs. So, do check with the lender or read through the terms and conditions to find out.

How they differ in their interest free credit period
While credit cards typically come with an interest-free credit period of up to 45 days, under BNPL the interest-free credit period is for mostly up to 15 days. However, certain BNPL lenders now offer up to 45 days of interest-free period. In fact, some ever offer longer interest-free periods. For instance, Uni, a BNPL lender, providers its consumers using its Paylater card an interest free credit period of 3 months.

The credit that you can get through BNPL
BNPL Lender Initial Credit* Interest Free Period
Flipkart Pay Later Rs 10,000 up to 35 days
Amazon Pay Later Rs 10,000 up to 45 days
HDFC Bank FlexiPay Rs 1000 – Rs 60,000 up to 15 days
ICICI Bank Paylater Rs 5000 – Rs 20000 up to 45 days
Lazypay Pay Later Rs 500 – Rs 9999 Up to 15 days
Mobikwik Zip Rs 500 – Rs 30000 Up to 15 days
* For one month

Which is more costly: BNPL or the credit card?

Fees: While some credit cards are free, i.e., they don’t have any costs attached, many come with charges like joining fee and annual fee, which can be on the higher side for the more premium cards. Similarly BNPL options come with and without such fees. Bank-led BNPL typically do not charge a processing fee for joining which is often charged by other players.

Interest rate: In the case of BNPL schemes, the interest is charged only when you opt for longer duration of repayment much beyond the interest free credit period. As far as interest rate is concerned the rate charged by bank-led BNPLs appears to be lower compared to such schemes offered by fintech players.

For instance, HDFC Bank charges Rs 70 as interest for a period of 30 days on a purchase of Rs 3,000. If you calculate the annual interest rate it is 28%. Whereas the maximum interest of many fintech players is around 2.5% a month which is 30% per annum. For example, Lazypay has a maximum interest rate of 28% while CASHe and Kissht have maximum interest rate of 30%.

What about interest rate charged on credit card purchases? It is not a secret that credit card interest rates are among the highest of any type of loans, be it secured or unsecured. The revolving credit on a credit card is often 3% to 3.5% monthly which comes out to be 36-42% annually. However, there may be some high-risk borrowers where BNPL lenders may also charge similarly high rate of interest.

Also Read: Watch out for these costs in Buy Now, Pay Later schemes

Difference in eligibility criterion
Not everyone applying for a credit card will get one as card companies and banks decline many applicants who don’t meet their strict eligibility criterion. However, most of these consumers can get the BNPL option quite easily.

“Today, BNPL has become a convenient payment option among young consumers who may not have access to credit cards or are looking for a better payment experience. Consumers can create a BNPL account instantly without much hassle whereas credit card application is a tedious process,” says Anup Agrawal, Business Head, LazyPay, a BNPL lender.

There are many consumer segments such as self-employed and lower income that are not preferred by credit card providers, and these are the consumers that many BNPL lenders reach out to.

However, do keep in mind that the bank-led BNPL option is not freely available to all applicants. For instance, only pre-approved current account and savings account customers of HDFC Bank are eligible for its FlexiPay facility. PayLater by ICICI Bank is available to a set of customers on an invite- only basis. The customers for which the facility is available will receive the invite pop-up when they log into Pockets wallet, iMobile or Internet Banking.

Credit card offers higher credit than BNPL
For BNPL, the overall shopping usage on these platforms is restricted to an aggregate of Rs 60,000 in a year as the amount of loan sanctioned using the OTP-based KYC cannot exceed Rs 60,000 in a year without completing the full KYC according to RBI rules. If your requirement is bigger, then you may either must go for full KYC or look for other modes of funding.

“It is advisable to opt for personal loans if the borrower need a loan for higher amounts, BNPL is a preferred product if you are looking to finance small-ticket items while shopping online,” says Yogi Sadana, CEO, CASHe, an instant lending fintech player. Though some of the BNPL players offer higher limit typically in the form of a personal loan, however, not all BNPL borrowers will be eligible for higher personal loan limit.

When it comes to credit card, if you have a pre-approved higher limit then you can always go for bigger purchases and expenses. Credit cards also offer the facility to swipe above the credit limit though it comes at higher cost and can have adverse impact on credit score. Click here to know more

Both offer good bargain in their specific segments
While a credit card works universally, however, each credit card may not be able to strike a deal with all merchants at all times. Based on your shopping preferences you may prefer a particular merchant for the bulk of your budget. So, there is a high chance that the BNPL option of the merchant you are shopping with may offer better bargain than what your credit card may offer.

However, sometimes the reverse may happen. If a credit card provider is offering a cashback on certain products on a particular platform, then you will be better off by using your credit card as it will not only give the usual credit free period but it will also reward you with the additional cashback.

BNPL offers instant and easier access than a credit card
At the time of making online purchases, filling up your credit card details and going through the multiple levels of authentication often requires a lot of effort. This is where BNPL scores in terms of ease of access as you are ready with one authentication step or with one virtual UPI ID followed by one time authentication.

Another area where the credit card loses points is the application stage — once you apply for your credit card it may take anywhere between 2-3 weeks for you to finally get the card. However, the status of approval for BNPL credit line is known almost instantaneously. “The BNPL offering from CASHe helps a borrower to make purchases for as little as Rs 1,000 with zero cost EMIs. Also, for BNPL, the account can be created quickly, and money can be accessed within minutes,” says Sadana.

“There are some use cases where customer uses our BNPL service even when credit is available – these come down to ease of use, transaction speed and the fact that BNPL offering (within grace period) is free,” says Krishnan Vishwanathan, CEO & Founder, Kissht an instant lending fintech player.

Credit card has better universal acceptance than BNPL
Most of the e-commerce platforms and other merchants are also trying to promote their inhouse or partner’s BNPL option. Flipkart offers the pay later payment option through its financial arm Flipkart Advanz Services. Amazon Pay EMI has been re-branded to Amazon Pay Later. Amazon offers this facility through its lending partners like Capital Float or IDFC FIRST Bank. So, if you get the BNPL facility of one such lender then it may remain more specific to that platform.

And since the market is so fragmented with everyone wanting to get into the lending business, depending upon the preference and interest, merchants generally onboard only a select set of BNPL fintech players. This is why only few BNPL will have synchronised visibility at the payment window of the merchant. Unless it is a UPI-based BNPL funding it is difficult for all BNPL fintech lenders to have wider acceptability.

Credit cards, on the other hand, work on all platforms and have biggest reach when it comes to payment acceptance.

What you should do?
It is always better to compare the total cost of finance before going zeroing in on a lender. If you have a credit card then you automatically have the credit free period so your decision on whether to go for BNPL or not, will depend upon the attractiveness of the deal – the charges, interest rates and so on. So, whoever offers the better deal you can go with them. If it comes to purchase on EMI of longer duration, then there are chances that your credit card may offer better rate than BNPL which you can always check and decide.



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PayPal heats up buy now, pay later race with $2.7 billion Japan deal, BFSI News, ET BFSI

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FILE PHOTO: The PayPal logo is seen at an office building in Berlin, Germany, March 5, 2019. REUTERS/Fabrizio Bensch

US payments giant PayPal Holdings Inc said it would acquire Japanese buy now, pay later (BNPL) firm Paidy in a $2.7 billion largely cash deal, taking another step to claim the top spot in an industry witnessing a pandemic-led boom.

The deal tracks rival Square Inc’s agreement last month to buy Australian BNPL success story Afterpay Ltd for $29 billion, which experts said was likely the beginning of a consolidation in the sector.

The BNPL business model has been hugely successful during the pandemic, fuelled by federal stimulus checks, and upended consumer credit markets.

These alternative credit firms make money by charging merchants a fee to offer small point-of-sale loans which shoppers repay in interest-free instalments, bypassing credit checks.

Heavyweights like Apple Inc and Goldman Sachs are the latest heavyweights that have been reported to be readying a version of the service.

Paypal, already considered a leader in the BNPL market, also entered Australia last year, raising the stakes for smaller companies such as Sezzle Inc and Z1P.AX Co Ltd, stocks of which were down in midday trading on Wednesday.

“The acquisition will expand PayPal’s capabilities, distribution and relevance in the domestic payments market in Japan, the third largest ecommerce market in the world, complementing the company’s existing cross-border ecommerce business in the country,” PayPal said in a statement on Tuesday.

After the acquisition, Paidy will continue to operate its existing business and maintain its brand. Founder and Chairman Russell Cummer and President and Chief Executive Riku Sugie will continue to hold their roles in the company, PayPal said.

The Financial Times had reported last month that Paidy was considering becoming a publicly listed company.

The transaction is expected to close in the fourth quarter of 2021, and will be minimally dilutive to PayPal’s adjusted earnings per share in 2022.

BofA Securities was the sole financial adviser to PayPal on the deal, and White & Case was lead legal adviser. Goldman Sachs advised Paidy, and Cooley LLP and Mori Hamada & Matsumoto provided it legal counsel.

(Reporting by Anirudh Saligrama in Bengaluru; Writing by Sayantani Ghosh; Editing by Ramakrishnan M. And Kim Coghill)



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Consumer lending platform EarlySalary crosses ₹4,000 crore of disbursals

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With robust credit demand from salaried professionals, which remained largely unaffected by the second wave of the pandemic, consumer lending platform EarlySalary has crossed ₹4,000 crore of disbursals and expects to touch ₹5,000 crore by December this year.

“EarlySalary expanded its presence in 27 Tier-II and Tier-III regions to meet the demand for credit solutions from the region,” it said in a statement.

“Over the past six years, we have disbursed over 1.9 million loans, and expected to touch 2 million by September 2021,” said Akshay Mehrotra, Co-founder and CEO of EarlySalary.

‘No dip in demand’

In an interaction with BusinessLine, Mehrotra said there was no dip in demand in the second wave of the pandemic and the company has not faced any pressure in terms of delinquency as well.

“We disbursed about ₹130 crore in April, which was at ₹165 crore in July and is expected to touch ₹180 crore in August,” he added.

It also expects its balance sheet to nearly double to about ₹800 crore by December from ₹475 crore now. It aims to grow the balancesheet to about ₹1,100 crore by March 2022.

The company is also betting big on the Buy Now Pay Later Segment and expects it to fuel about 35 per cent of its business by March.

“A lot of the current growth is due to BNPL,” he said.

EarlySalary offers BNPL in three segments including education, insurtech and healthtech and plans to launch consumer tech in another month, Mehrotra said.

The company also offers digital card for payments and had launched the RuPay powered SalaryCard.

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Varun Chopra, Eduvanz, BFSI News, ET BFSI

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-By Tarika Sethia & Ishan Shah

The ed-tech boom in India has grown multi-fold in the last two years and Varun Chopra of Eduvanz, funding education and skill seekers believes the time is good and the focus will be on tier-2, 3 & 4 cities.

Varun Chopra, Co-founder & CEO at Eduvanz believes that banks have slightly burnt their fingers in financing higher education loans and Eduvanz found a space to fund students who are looking to do courses in domestic universities in India.

Varun said, “The idea was that how everybody is creating financial entities around a certain specific sector or product like an auto loan, property loan, microfinance, etc. We wanted to be the lender for learners.”

Pandemic Impact

The pandemic has accelerated Eduvanz’s growth journey. Some of the key drivers Varun sees is the New Education Policy 2020 and UGC Policy where degrees can be given online which has never happened before in India. So students who are sitting out of tier 2,3,4 cities, now don’t have to come to Bombay and Delhi to get educated, backed by the high penetration of the internet across India.

Eduvanz sanctions loans to these students and becomes one point of contact. It also launched no-cost loans where students can buy laptops, mobile phones at 0% interest.

Varun said, “0% is just a small behaviour change of another way of buying products and paying later. So just like BNPL is picking up in the consumer sector. We’ve created products like study-now-pay-later. So this SNPL product is really making a difference for both the consumer and the education institutes because for educational institutes it is helping them meet the demand of the students and increasing their enrollment and for students, it is at zero cost, it’s very beneficial.”

The average ticket size is around Rs 1.8 lakh and the average tenure of 18 months, but it starts lending at as low as Rs 20,000 to Rs 25,00,000. It has tied up with over 200 universities across countries.

Courses in demand & Risks

Varun highlights that courses and skill sets related to the BFSI, Analytics, Digital Marketing, Blockchain are in demand and students are trying to build their careers in these sectors. A big shift is also being seen in how work from home has benefited these students to pursue courses beyond working hours.

Varun adds, “Employment is backed by quality education and skillsets. Most of these educational courses are also becoming hybrid today. Some of these models are becoming very effective and that is where the boom in education learning is happening in India.

25% of the borrowers are introduced to educational institutes where they don’t have any tie-ups. While they may not get a 0% loan but are able to get their education financed at a cheaper cost, explains Varun.

It has brought down its exposures which are impacted by the pandemic also with institutes where placements have gone down and there’s an employability risk which is determined by its internally created score called ’employability score’.

BFSI, IT & Technology are the key drivers for now.

Impact on Existing book

Varun said, there has been an impact but luckily we were part of the impact-based lending. So we have partnered with Michael Susan Dell foundations, where we get the coverage if the borrower is not able to pay back. However, our portfolio is extremely solid.

It claims that they are one of the best performing fintech with NBFC license with NPAs less than 0.7% in spite of two phases of severed Covid-19 waves. He added, “We have reduced a little bit of exposure on each impacted sector. We have tweaked how much exposure some of the institutes we can take. To be honest, I think we have been fortunate enough because most of the borrowers get employed. Even if there is a delay in getting employed, these guys have been able to kind of repay back over a period of time.”

New Avenues

Eduvanz has also started financing school fees for which it acquired a company called ‘clarity’ last year. It provides students mentorship and industry guidance. Varun said, “We are creating an entirely digital platform around it, where we have partnerships at schools and colleges. Students can talk to these industry veterans and understand good career opportunities and options.”

It has also partnered with companies like Apple to finance study-related equipment where borrowers may want a laptop to do their education. Varun adds, “So there’s a lot of focus on creating a whole lender for learners, not just finance a part of their education, but anything related to their learning, whether it is in mobile devices, insurance, laptops.”

We are lenders for learners: Varun Chopra, Eduvanz

In the last four years, it has collected huge amounts of data on institutes, sectors, consumers, employment trends which has enabled them to create innovative products.

In terms of credit demand, Varun said, “ In the last four months we have constantly hit the highest. There is an extreme amount of demand and we are disbursing close to Rs 40-45 crore per month, and we are planning to reach Rs 75 crore in two to three months. So that’s the immediate target.”

Fundraise & Growth

Eduvanz is looking for a series-B round closely and will be more like a growth capital to build strong technology infrastructure and products and create a strong distribution model for learners.

Varun adds, “The ed-tech boom has led to a new kind of quality education turning up and no sector has grown without the availability of finance, every sector is to be pushed by the financial sector. Being somewhere where we were one of the first ones, we hope to carry this torch of growth in upcoming times.”



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What are Indians buying with Buy Now Pay Later?, BFSI News, ET BFSI

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The ‘Buy Now Pay Later’ segment is seeing larger adoption across different geographies and product segments from earlier dominated by smartphone purchases on BNPL mode.

On assessing the BNPL transactions on its Brand EMI platform, leading POS player Mswipe said they’re witnessing BNPL mechanism being used to purchase musical instruments, mechanization of kitchen, hair treatment, Mobiles, Consumer Durables, Education, Health, Furniture, Wellness and Luxury segments.

Leading digital consumer lender Zest Money on its platform saw the demand for credit in BNPL with 20% growth in women customer base with spends on Edtech and men splurging on fashion, high end smartphones, laptops, fitness watches, electric vehicles were driving the larger transactions.

Geographically, Zest Money saw a demand for BNPL across 18,921 pin codes with customers in Bengaluru looking for online electronics and fashion, Mumbai – Education & Travel, Delhi NCR- Fashion & Travel, Hyderabad – Offline Electronics & Personal Loans, Pune: Fashion & Education, Chennai: Education & offline-electronics.

Mswipe on its platform saw a unique trend with customers in Mumbai, Bengaluru & Delhi saw a growing use of BNPL for hair loss and thinning treatment and the average transaction size at Rs 43,000.

On the western part of the country M-swipe observe people are using BNPL to buy musical instruments like Guitar and Piano, whereas in the North and Eastern parts of India, BNPL is being used to BNPL for mechanisation of the kitchen with customers buying Chimney, Cooktops, Hobs, Built-in Oven, Cooking Range among others. Mswipe saw an average ticket size of INR 20, 000 for these products purchased on BNPL.

In the South, especially in cities of Chennai, Coimbatore and Erode in Tamil Nadu and Trivandrum, Ernakulam, Angamaly, Calicut and Kannur in Kerala, BNPL was used to purchase formal clothing.

Manish Patel, Founder and CEO, Mswipe said, “The insights reveal a fundamental shift in the behaviour of consumers both in terms of their lifestyle choices and their financing preferences. The growing EMI economy creates opportunities for small businesses that have not been using checkout finance as an incentive for their customers up until now.

According to Zest Money, the BNPL option offers greater flexibility to spread the cost and has noticed that the average ticket size for BNPL is higher and it plays a crucial role in reviving consumer demand, especially for large ticket products. It also observed that the highest volume of premium products were purchased on Fridays. High end smartphones, laptops, large appliances, and fitness watches drove demand in the category.

Lizzie Chapman, CEO and Co-Founder ZestMoney said, “2020 will be remembered as one of the most pivotal years in the adoption of Buy Now, Pay Later in India. We saw an increased trend of digitally savvy customers who prefer transparent financing options like BNPL over unfair and hidden fees associated with traditional products. The category is poised for massive growth this year as the consumer habit is here to stay. Consumers are clearly loving the all-digital experience for credit. We strongly feel India will emerge as the largest market for BNPL and will leapfrog credit cards entirely.”

Zest Money is looking to ramp up their BNPL presence to 400,000 touch points in 2021 from current 15,000.

The Other Side

On a different note, BNPL has grown exponentially in United Kingdom . UK’s Financial Conduct Authority is set to regulate the BNPL segment with new rules as fears mount over the growing debt burden for cash-strapped consumers and shoppers.

The use of BNPL has grown four times in 2020 and is now at £2.7 billion in UK over 5 million people using the product since the onset of Covid-19 pandemic. Early trends show that consumers are taking on debt which they cannot afford.

The exponential growth of BNPL has given consumers a significant alternative to a more expensive credit as per the FCA but it also has “significant potential for consumer harm”.

According to FCA one in ten customer of a major bank using BNPL are already failing to clear their dues.

“Changes are urgently need to bring BNPL into regulation to protect consumers to ensure that there is a secure provision of debt advice to help all those who may need it and to maintain a sustained regulatory response to the pandemic,” states Chritopher Woolard, chairing a review into the unsecured credit market at the FCA.



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